climb time is a startup business aiming to provide a service for the growing number of indoor climbing facilities in cities around the world.

I am the sole proprietor of climb time. As such, my work here encompasses a wide variety of design and marketing: branding and brand identity (naming, logo, colour palette, style guide, typefaces), photography, website design, app concept design, advertising,

In 2017 I shot and edited the following teaser video for climb time to show the app's functionality in action and further cement the brand's identity.

climb time's brand identity was created with safety and security in mind, with a sleek sans-serif typeface and clean logo to reflect its entirely digital presence.